EXAMINING LOGISTICS SERVICE FAILURES IN E-COMMERCE FROM A CRM PERSPECTIVE: A CONTENT ANALYSIS OF ONLINE CARGO COMPLAINTS

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Seren N., Aydemir M. F.

BURSA INTERNATIONAL TRADE AND LOGISTICS SYMPOSIUM-IV, Bursa, Turkey, 08 May 2026, pp.103-112, (Full Text)

  • Publication Type: Conference Paper / Full Text
  • City: Bursa
  • Country: Turkey
  • Page Numbers: pp.103-112
  • Open Archive Collection: AVESIS Open Access Collection
  • Bursa Uludag University Affiliated: Yes