The Effect of Gender Identity on Consumers’ Impulse Buying Behavior and the Moderating Role of Biological Sex

Copy For Citation

ÖZDEMİR E., AKÇAY G.

Business and Economics Research Journal, vol.10, no.5, pp.1109-1125, 2019 (Peer-Reviewed Journal)

• Publication Type: Article / Article
• Volume: 10 Issue: 5
• Publication Date: 2019
• Doi Number: 10.20409/berj.2019.218
• Journal Name: Business and Economics Research Journal
• Journal Indexes: TR DİZİN (ULAKBİM)
• Page Numbers: pp.1109-1125
• Bursa Uludag University Affiliated: Yes