The Effect of Unethical Sales Behaviors on Consumer Cynicism and the Moderating Role of Demographic Characteristics: A Study on the Service Sector


AKÇAY G., ÖZDEMİR E.

İŞLETME ARAŞTIRMALARI DERGİSİ, vol.13, no.3, pp.2396-2413, 2021 (Peer-Reviewed Journal)