Exploring Consumers’ In-Game Purchases in Online Games: Antecedents and Motivating Factors


AKHAN C. E., ÖZDEMİR E.

2nd Eurasian Conference on Language and Social Sciences (ECLSS 2017b), Antalya, Turkey, 29 September - 01 October 2017

  • Publication Type: Conference Paper / Summary Text
  • City: Antalya
  • Country: Turkey
  • Bursa Uludag University Affiliated: Yes