Always on mobile phone behaviour impulsive and postmodern consumers


ALTINTAŞ M. H., GÜRSAKAL N., KAUFMANN H. R., VRONTIS D., KURTULMUŞOĞLU F. B.

International Journal of Technology Marketing, vol.5, no.4, pp.328-344, 2010 (Scopus)

  • Publication Type: Article / Article
  • Volume: 5 Issue: 4
  • Publication Date: 2010
  • Journal Name: International Journal of Technology Marketing
  • Journal Indexes: Scopus
  • Page Numbers: pp.328-344
  • Bursa Uludag University Affiliated: Yes