One of the most important criteria that vehicle customers take into consideration when buying vehicles is ride comfort. Ride comfort is determined in two different ways, called objective and subjective methods. This research presents an approach for subjective and objective evaluations of vehicle ride comfort through road tests. In this study, first, reliable driver evaluation for subjective tests is made and tests are performed with these reliable drivers. Correlation between objective and subjective test results is achieved for different vehicle types and road groups and software is developed to evaluate subjective ride comfort by using objective test data acquired from the vehicle. This software is intended to be used instead of subjective tests in future vehicle development studies.