THE EFFECTS OF NEXT-GENERATION MARKETING TECHNOLOGIES ON SPORTS MARKETING: AN EXAMINATION IN THE CONTEXT OF FAKE OUTDOORS
ARCENG III. INTERNATIONAL SCIENTIFIC RESEARCH CONGRESS, İstanbul, Turkey, 1 - 02 February 2025, pp.267-276, (Full Text)
- Publication Type: Conference Paper / Full Text
- City: İstanbul
- Country: Turkey
- Page Numbers: pp.267-276
- Bursa Uludag University Affiliated: Yes