The effect of corporate reputation on work engagement: A case study in a public hospital


ŞANTAŞ F., Ozer O., Saygili M., Ozkan Ş.

INTERNATIONAL JOURNAL OF HEALTHCARE MANAGEMENT, vol.13, pp.340-346, 2020 (ESCI) identifier identifier

  • Publication Type: Article / Article
  • Volume: 13
  • Publication Date: 2020
  • Doi Number: 10.1080/20479700.2018.1548154
  • Journal Name: INTERNATIONAL JOURNAL OF HEALTHCARE MANAGEMENT
  • Journal Indexes: Emerging Sources Citation Index (ESCI), Scopus, Business Source Elite, Business Source Premier
  • Page Numbers: pp.340-346
  • Keywords: Work engagement, corporate reputation, health sector, healthcare management, Turkey
  • Bursa Uludag University Affiliated: No

Abstract

The aim of this study was to examine the effect of healthcare workers' perceptions of corporate reputation on work engagement. This study was carried out with healthcare workers working in a public hospital in the city of Kocaeli, Turkey. Data were collected from 205 participants and then analyzed. The analyses showed that corporate reputation explains 26% of the total variance for physical engagement, 41.2% of the total variance for emotional engagement, 30.2% of the total variance for cognitive engagement, and 37.8% of the total variance for work engagement. Based on the research results, it seems that the improvements to be made in corporate reputation will also contribute to work engagement.